#toy-industry
How Just One Mistake Destroyed The World’s Greatest Toy Car: Matchbox
For nearly two decades, Lesney Products ruled the world's pockets and playrooms. Born in a bombed-out London pub garage after the war, this British firm turned die-cast metal into pure childhood gold, selling hundreds of millions of tiny cars under the Matchb…
FM Sitharaman exhorts toymakers to aim for a fourth of global market share
Finance Minister Nirmala Sitharaman encouraged the toy industry to capture a quarter of the global market. She highlighted government policies and trade agreements supporting this ambitious goal. Domestic toy exports have significantly increased, while impo…