#ecommerce
The shelf-to-screen shift: How packaging is powering D2C brands in a quick commerce world
For shoppers today, shelves in physical stores have been replaced by thumbnails on an app or an Instagram feed. Scrambling to stand out in that stamp-sized space, D2C companies are going all out to dress their brands up and grab consumers by the eyeballs.
ETtech explainer: What does Blinkit’s growth moderation mean for rivals?
The platform recently reported its second straight quarter of positive adjusted Ebitda (earnings before interest, taxes, depreciation and amortisation). ETtech decodes market leader Blinkit’s shift in focus and what it could mean for the industry.