#digital-adoption
India’s CTV adoption rises as South leads smart TV penetration
Smart TV use is growing fast in India. Southern regions lead in smart TV ownership. This is due to better internet and more people wanting big screens for streaming. India's internet use is becoming more advanced. Many Indians are online, mostly on phones. Vi…
India's food delivery sector poised for double-digit growth as tier-2 adoption and frequency rise: Report
The sector is expected to scale from $9.1 billion in 2024 to nearly $27 billion by 2030, growing at a 19% CAGR, as digital adoption and urbanisation reshape consumption patterns