UPI’s share of India’s digital payments volume rose to 84% in 2025, but the global payments major believes it can stay competitive by benchmarking merchant pricing against domestic rivals and tweaking its unit economics if needed, a top Visa India executive t… For the full story, visit the source.
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Visa bets on cheaper tech and consumer choice to take on the UPI juggernaut
UPI’s share of India’s digital payments volume rose to 84% in 2025, but the global payments major believes it can stay competitive by benchmarking merchant pricing against domestic rivals and tweaking its unit economics if needed, a top Visa India executive t…
By Salman SH· Livemint· 5 months ago· 2 min read
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