South Indian cinema is increasingly dominating the streaming landscape, accounting for nearly 60% of theatrically successful films acquired by platforms in 2025. Stronger viewer engagement, evidenced by high completion rates, drives this trend, with regional … For the full story, visit the source.
Entertainment
Streaming platforms double down on South Indian hits
South Indian cinema is increasingly dominating the streaming landscape, accounting for nearly 60% of theatrically successful films acquired by platforms in 2025. Stronger viewer engagement, evidenced by high completion rates, drives this trend, with regional …
By Rajesh Naidu· The Times of India· 5 months ago· 2 min read

This summary is sourced from The Times of India. Read the full article at:The Times of India