Prime Video is merging its free and paid streaming services in India. This integration aims to significantly boost audience numbers by combining Prime Video's premium viewers with Amazon MX Player's wide reach. The move creates India's largest streaming servi… For the full story, visit the source.
TechnologyMaharashtra
Prime Video eyes greater audience scale through unified AVOD-SVOD service in India
Prime Video is merging its free and paid streaming services in India. This integration aims to significantly boost audience numbers by combining Prime Video's premium viewers with Amazon MX Player's wide reach. The move creates India's largest streaming servi…
By ET Bureau· The Times of India· 4 months ago· 2 min read
This summary is sourced from The Times of India. Read the full article at:The Times of India